The Times covers Kellogg's Raisin Bran's Super Bowl debut, directed by Park Pictures' Terri Timely, featuring 94-year-old Star Trek legend William Shatner as "Will Shat," boldly beaming fiber to a fiber-deficient nation.
The New York Times: William Shatner pitches Raisin Bran in Super Bowl commercial directed by Terri Timely
2026 February 5
